Leadership Unleashed: Rachel Harris on Mastering Modern Strategies for Content Creation

The Essence of Modern Leadership and Content Creation with Rachel Harris

"LinkedIn used to be a repository of inauthentic nonsense." Mike Rose 

Prepare to be captivated by a riveting discussion as Chris and Mike welcome special guest Rachel Harris. Get ready to delve into the essence of modern leadership and content creation, as Rachel unveils her innovative strategies for success.

Discover the transformative power of purpose driven leadership and impactful content creation as Rachel Harris shares her insights. Be intrigued as she reveals the secrets behind her million pound personal brand and flourishing practice. Stay tuned as Chris and Mike explore Rachel's authentic and intentional storytelling approach, sparking new ideas and perspectives.

Unlock the secrets of Rachel's success and elevate your own leadership and content creation efforts. Experience the excitement of envisioning a future where authenticity and intentional storytelling lead to meaningful connections and impactful results. 

Imagine the possibilities that arise when you align your purpose with your content and leadership style, creating a powerful personal brand and thriving practice.

Tune in now by immersing yourself in this compelling conversation with Chris, Mike, and Rachel Harris. Learn how to integrate purpose driven leadership and impactful content creation into your own strategy for success. Don't miss out on this opportunity to unlock Rachel’s secrets, and embark on your own journey.

Episode Quotes

What Rachel Harris said…

• "We had a really big milestone this week, our business went over a million pounds for the first time."
• "Dog walking is also on the agenda for me, I’ve got a black lab called Blue."
• "I create long and short form content across YouTube. Instagram, Tiktok, LinkedIn, in video format, picture format and written format."
• "Gen Z's as an example are far more purpose driven organizationally, than they are over pay and benefits packages." 
• “I feel like that's becoming the new elite is just the opposite of whatever everybody else is doing.”

What Chris Argent said…

• "I've been continuing my exercise plan, which I'm very proud of."
• "Post the Gen Z Academy, and all of that good work. So the run up to Christmas is gonna be lean, but then December, I'm gonna go for it." 
• "People want to be seen, whether you're a CEO or otherwise, they want to be seen, you know, authentically."
• "Data is something that's totally over estimated, I think."
• “Trying to boil the sea, as we say, is just never going to happen.”

What Mike Rose said…

• "I've been battling the weather all week trying to get to different places."
• "I've really enjoyed getting out with the dogs this week."
• "It's almost like that now with the Apple weather app." 
• "Corporate inertia and organisational inertia."
• “LinkedIn used to be a repository of inauthentic nonsense.”

Episode Summary

The podcast discusses various topics around leadership, communication, personal wellness, business milestones, and recharging activities. Chris and Mike kick things off by discussing their weeks, with Chris focused on continuing his exercise plan and Mike sharing that he's been trying to recruit new guests for the podcast.

The guest speaker, Rachel Harris, then shares about reaching an important business milestone of surpassing £1 million in revenue for the first time. She discusses her personal recharging activities of daily dog walks with her black lab Blue and prioritising 8 hours of sleep.

Mike brings up an article about the new Google Pixel phone's AI capabilities and how it can edit photos by changing facial expressions based on other photos of that person. This sparks a discussion around data ownership, liability, and how fast technological advances are outpacing regulations.

Rachel shares her perspective as a content creator, finding that AI-generated or filtered images do not perform as well as organically created content for user engagement. She emphasises the importance of intentional, purpose-driven content creation.

Agility is highlighted as a key advantage for small businesses over larger enterprises. Rachel discusses incentivizing competitiveness and innovation within her team through hackathons and board games. Clear core values and incremental steps are seen as important for transformation.

Professionalism in social media content creation is debated, with Rachel arguing that her personal brand worth over six figures and practice scale through storytelling demonstrates the professional nature of her approach. Changing recruitment trends targeting more purpose driven generations are also noted.

The podcast wraps up with a discussion around authenticity, data management, disconnecting from technology for well-being, and modern slavery allegations impacting the retail industry.

Episode Time Stamps 

0:00-7:00 - Personal updates and wellness - The hosts discuss their weeks, with a focus on exercise plans and podcast recruitment.

7:00-11:00 - Business milestones and recharging - The guest shares about reaching £1M revenue and her recharging activities of dog walking and sleep.

11:00-16:00 - AI technology and data ownership - A discussion around new AI photo editing capabilities and the implications for data management and regulations.

16:00-19:00 - Content creation and user engagement -  Perspectives on organic vs AI-generated content performance from a content creator.

19:00-23:00 - Agility in business and transformation - Comparing agility advantages for small businesses through hackathons and core values.

23:00-27:00 - Professionalism in social media content - Debating professional approaches to personal brand building and storytelling.

27:00-31:00 - Authenticity and disconnecting from technology - The importance of authentic leadership and taking time away from constant connectivity.

31:00-35:00 - Modern allegations and wrapping up - Impacts of modern slavery claims and summarising the wide-ranging discussion.

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