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Day two of the Accounting and Finance Virtual Summit was curated by Generation CFO and included many of its members who wanted to support other members during the COVID19 lock down.

Jonny Jacobs, Finance Director EMEA at Starbucks, is not only a high performing FInance Director but a champion of Mental Health in Business.

In this session, Jonny Jacobs shares his personal story of a finance professional who has seen the impacts of poor mental health and how that translated into a finance person stepping outside their role and leading a mental health initiative.

Jonny is joined by Christopher Argent, Founder of the Generation CFO community for Q&A.


The Accounting & Finance Virtual Summit was a 2-day summit with leading education and content for accountants and financial professionals in both practice and industry. It was put together by Practice Ignition, ACCA, Accountex and us, Generation CFO.

For more information on member opportunities, please contact us here.