By Chris Argent, Founder, Generation CFO
I think the marketeers have got us accounting and finance people wrong…
The current messaging around technology adoption seems to be driven by three fairly negative statements;
- accountants and finance are missing out on all new technology benefits
- they are all doing something wrong or badly
- what we are doing is going to be automated; redundancy is imminent!
Whilst parts of these messages are possibly true, life isn’t so black and white, life isn’t changing at break neck speed and there is always another way of seeing the problem (and solution) especially if you know the profession as I do (and not just the marketing keywords).
Who’s to blame? Continue reading “Automation redundancy is fake news – here’s why – Part One”
