From Corporate to Classroom: Steve Rosvold's CFO Journey

with Steve Rosvold

 

"If a CFO ignores technology now, they’re not going to be a CFO in five or ten years."

In this episode, Chris and Mike are joined by Steve Rosvold, founder of CFO.University, for a wide-ranging discussion on the evolving nature of finance leadership. They begin by catching up on life, surf attempts, and family news before diving into Steve's "four pillars" framework for developing effective CFOs. The traditional pillars—accounting, finance, and treasury—are complemented by what Steve refers to as "the other pillar," which encompasses leadership, human resources, technology, and professional development. This fourth element, they argue, is increasingly critical for modern CFOs who must look beyond the numbers and toward holistic business leadership.

The conversation explores the strategic role finance leaders can play in breaking down silos and driving transformation across organizations. Steve emphasizes the need for CFOs to embrace technology and people leadership as much as technical skills. With growing automation of traditional finance tasks, the team agrees that CFOs who don’t evolve risk being left behind. They also reflect on how context and company structure influence who leads these cross-functional areas—highlighting that awareness, collaboration, and adaptability are key, no matter the department or title.

Get it on Acast, Spotify, Apple or wherever you get your podcasts! 

Author

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Christopher Argent, Founder & MD, GENCFO
GENCFO Team

Former CFO, Analytics & Finance Transformation Lead, and Founder of GENCFO, Chris is also the creator of the Digital Finance Function Model. Chris specialises in guiding organisations through the shift towards digital transformation in accounting and finance, demonstrating what success looks like and providing the support needed to achieve it.

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